We know that there is more to a website and its success than color but, color can definitely support a message. I often get carried away with the freedom of color on the Internet, and I am now trying to decide, how important it is. I find that a website can do more than tell us something. It can make us feel and stimulate our vision. Websites give us the ability to touch the buttons and rollovers we want and our eyes are what entices us to do this. If you visit Disney.com, the site works to make your senses a part of the experience. Be ready because as soon as you get there, the screen becomes a sky and a movie starts to entertain us. Once we get caught up in the site we can’t help but want to explore more of it. That is a successful website.
If we compare Google.com to Disney.com and their individual success, they come from two different places. Google came to us as a web service and its simplicity gives us what we want. It lets our ego be in control. The white background and simple details help to support this. Whereas, Disney.com is already known for its success without a website. We look to them to entertain. One step further, we feel safe that they can entertain our children with our approval. They took that idea and made a success out of their site. The color they use works here and supports their message. Can you think of other sites where the color definitely supports the message?