Archive for October, 2010

The Links to the Site

Friday, October 29th, 2010

Linking to your site can raise your rank but there are some things you need to remember as you link to your site. Often when a link is created to a website only the domain name is used as the link. If your domain name does not have your important keywords in it then the link is not supporting your placement for those words. For instance, If I make a link for http://transnetmedia.com, it doesn’t have Phoenix website design in it, it does nothing for my placement. The one who owns the domain phoenixwebdesign.com has an advantage right off the bat.

There is a way to help your name and that is to make the text of your keywords the link. This isn’t always possible but when it is, it adds power to your placement. Phoenix Web Design is linked to my site. If you are posting a link in a blog and make it the title, it doesn’t have any effect. I have just tested this, I made the term transNET Media® LLC a title in a blog and it didn’t do anything. Read more …

Is the SEO effort working?

Tuesday, October 19th, 2010

We have moved up to page 6 which means it is between 60 and 70. It is moving up. There is a website that keeps track of the links to your site and the keywords linked to it. Go to backlinkwatch.com. If you can make those keywords line up with the words you choose as the right keywords for your site, it can help to move up your ranking. Getting to page two is important. Searchers today don’t feel as compelled to use the number one listing for a search. The first page can be dominated by directories. They are large listings and companies that spend big bucks for SEO maintenance. These sites are being forced to the top. Most searchers are seeing the value in digging a little deeper. For instance, if you are looking for someone to work on your car and you key in Auto Repair Phoenix, they first several listings are going to be car dealerships. Maybe you don’t want to us a car dealership. Then you may dig deeper then the first page.

Search Engine Optimization (SEO) is still a good idea as searches dig a little deeper to find you. Read more …